Portfolio
Jill Christine Fit
I had the privilege of working with fitness influencer Jill Christine on a new brand identity and website. Jill was looking for a brand overhaul to align with the launch of her new line of merchandise.
The rebrand was implemented across web and social platforms as well as merchandise. On her new website, I developed an online store that sends print-on-demand orders to Printify.
Live Site
Jill Christine Fit
Scope of Work
WordPress Web Design & Development, eCommerce Development, Brand Identity Design
Taylor & Co Health and Wellness Boutique
Scope of Work: WordPress Web Design & Development, eCommerce Development
Live Site: Taylor & Co
Taylor & Co is a mother-daughter duo who had been running their health and wellness business through Etsy, and decided it was time to expand into a fully managed eCommerce store. I set them up with a new online store built in WordPress / WooCommerce, with orders processed through ShipStation. The store also features subscription plans, an ingredient glossary, gift cards, donations, and account management.
MN Mental Health Consulting
Scope of Work: WordPress Web Design & Development, Brand Identity Design
Live Site: MN Mental Health Consulting
MN Mental Health Consulting is a mental health clinic with locations in Edina and Northfield. Clinic director Michelle Peterson hired me to redesign their outdated website along with a new brand identity.
Michelle wanted a website with clear navigation, welcoming and inclusive imagery, and a clean, modern aesthetic. She has noted an uptick in new client appointments since our launch.
Mindful Wellbeing MN
Scope of Work: Squarespace Web Design & Development
Live Site: Mindful Wellbeing
Mindful Wellbeing MN is a mental health clinic in Coon Rapids, MN. Clinic director Mandy Wannarka hired me to design them a new website to replace their previous self-made website.
The new site features a more intuitive layout and overall flow, with easy access to information about all of the clinic’s offerings from yoga to motherhood groups and individual therapy.
Dr. E Psychology
Scope of Work: WordPress Web Design & Development, Brand Identity Design
Live Site: Dr. E Psychology
For the launch of the new private practice of Minnesota psychologist Dr. Sydney Erickson, I was hired to design a new website and brand identity.
Sydney (Dr. E) wanted her website to be modern and bohemian-inspired, with easy navigation and clear Calls to Action, directing clients to schedule a free consultation or an initial assessment.
“Lily was wonderful to work with! She responded really quickly and kindly to my requests, and I'm so excited about how the website turned out.”
—Dr. Sydney Erickson, Therapist, Dr. E Psychology
SOUL HOUS
Scope of Work: Squarespace Web Design & Development
Live Site: SOUL HOUS (not currently available)
SOUL HOUS is a mental health collective comprised of four therapists based in Minnesota, owned by Dr. Anna Roth. For the launch of the new collective, I was hired to design a Squarespace website to highlight their therapy and coaching services.
The website features profiles on each therapist from the virtual clinic, complete with a Q&A section and scheduling link. It also features a testimonial slider, contact form, and services page.
2ndWave Software
Scope of Work: WordPress Web Design & Development
Live Site: 2ndWave Software
2ndWave Software is a Minnesota-based software investment company operated by CEO Dan Mayleben and Executive Chairman Chris Heim. I worked with Chris to design and develop a new WordPress site to replace their old, outdated site. The new website reflects the expertise and professionalism of Chris and Dan, and showcases their impressive accomplishments as investors.
“Lily did a fantastic job recreating our website and gave it an updated, modern look. Working with her was fantastic and very painless. She communicated progress frequently and solicited feedback along the way. I highly recommend Halcyon Studios.”
— Chris, Chairman, 2ndWave Software
Weave Wellbeing
Role: Squarespace Web Design & Development, Brand Identity Design, Graphic Design for Print and Web
Live Site: Weave Wellbeing
Weave Wellbeing is the private wellness coaching business of Wendy Williams. Wendy is a Mayo Clinic-certified Wellness Coach specializing in Loss, Transitions, Chronic Illness, and Caregivers.
I designed and built Wendy’s new website in Squarespace, as well as her new brand identity and print materials. Wendy’s logo weaves together two Ws to represent her business name as well as her initials. After completing the brand identity and website, I designed Wendy’s business cards, brochure, and social media graphics.
Holisma Healthcare
Role: WordPress Web Design & Development
URL: https://holismahealthcare.com
Dr. Mikailah Grover, owner of Holisma Healthcare, is a Naturopathic Doctor based in Battle Ground, Washington.
Dr. Grover needed a new website to accompany the launch of her practice, to provide prospective and current patients with information on her services as well as scheduling. The site links to Dr. Grover’s Patient Portal via her EMR (Jane), appointment scheduling, as well as her Online Pharmacy (FullScript).
Minneapolis Integrative Medicine Center
Role: WordPress Web Design & Development
URL: Minneapolis Integrative Medicine Center
Minneapolis Integrative Medicine Center is an integrative medicine clinic run by owner Dr. Cassie Wilder. MIMC had outgrown their old website, and I was hired to overhaul their online presence.
One of Dr. Wilder’s priorities for the new website was a larger, more functional blog page, The Wellness Library. The blog page can now be easily searched, or browsed by category, author, or popular posts.